How to Develop Your Own Niche Products or Services

By Wian Deleon  |   Submitted On February 15, 2016

  

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If you create a product based on what you like, or what you think people will like, you will be extremely lucky to sell one single copy, and you'll probably have to bribe the person to buy it!

The only way to create niche products or services that become best sellers is to discover what your potential customers want. What problems are they facing that you can solve. What pain are they experiencing that you can soothe.

There's only one way to get this information... You have to conduct some research. You have to uncover your potential customers needs, their pain, even their dreams and aspirations. Here are a few idea to get you going:

Use Forums

Use the search engines to find a number of forums related to the niche you're interested in. Visit these forums regularly and find out what questions people are asking and how often they are asked. The same question asked by many different people on many different forums is a possible topic for your product or service.

Use Surveys

If you own an opt-in email list, send a brief survey to your subscribers to discover the problems they are facing. If a common problem emerges from your survey, providing the solutions to this problem is a possible topic for your product or service.

If you don't own an opt-in email list, you could send a solo advertisement to a few ezines with a large subscriber base and invite people to take part in your survey by offering a useful reward for their participation.

If you own a website which receives a lot of traffic, you could use a popup to invite people to your survey.

Use Wordtracker

Wordtracker.com is one of the most useful research tools on the internet. You can use it to uncover what people are searching for on the internet.

Not only that, you can use it to find out how often people search for different topics. It is a great tool for discovering niche markets.

On its own, Wordtracker is unlikely to point you to your next best seller, but when used in conjunction with surveys you have a very powerful research tool.

Once you have discovered what problems your potential customers are facing it is time to set about creating a product to solve them using any of the following three methods:

1) Use products which come with Private Label Rights.

If you purchase a product with Private Label Rights you can do virtually anything you want with the existing product, you could:

• Insert your name as the author/creator
• Re-arrange the contents
• Add to or remove contents

Private Label Rights is by far the quickest method of creating your own product. The only real disadvantage is other people will be using the same content as their own, so if you use the contents "as is" you won't have a unique product.

2) Use products found in the public domain

If a product is in the public domain, it means the copyright on it has expired and you are free to use the contents. While not as quick as Private Label Rights products, using a product from the public domain means you can get yourself a unique product.

Do a search for public domain products and once you have found one purchase a copy and have it digitized (made into an e-book). You could do this yourself with a scanner and good character recognition software, but you will be busy for many hours proof reading and correcting. A quicker route is to have the work professionally digitized as they do all the proofing and correcting as part of the service.

You can copyright your new digitized product, meaning nobody can sell copies in that particular format.

3) Create your own product

Even going this route doesn't mean you have to do all the work. There are many people willing to write articles, write e-books and even code scripts for a price.

By going to websites such as Elance.com you can negotiate a fair price with people willing to do the work for you. Part of the contract being you keep the copyrights, they simply provide the finished content (known as ghostwriting).

The biggest disadvantage is you have no idea whether they have used other people's content. If they have you will be charged with copyright violation, not them. Before using a ghostwriter, try and do a background check and check their references thoroughly.

You can create your own website using WordPress and InstaBuilder. InstaBuilder lets you create beautiful, highly converting, marketing pages with huge functionality at the touch of a button, even if you have no technical expertise at all.

Wian Deleon is a web designer and web developer, you can visit him here cb.PHPScriptWeb.com/instabuilder

Article Source: http://EzineArticles.com/expert/Wian_Deleon/2250617

visit my new blog at myfirst10kbusiness.blogspot.nl

How To Write A Good Online Newsletter

By Donna L Walsh  |   Submitted On February 09, 2016

  

All internet marketers agree that in order to become successful, you must have a list of potential customers that you can promote to over and over again. One of the easiest ways to grow and sustain a list is by publishing an online newsletter on a frequent basis.

Graphics and a good layout are important to the attractiveness of a newsletter. However, to appeal to and keep your subscribers, a newsletter must provide quality information in the niche that your readers are interested in.

In order to write a good newsletter, you must first define the niche your newsletter will be about. Since you can't be everything for ever body, you may want to narrow the niche. For example, instead of your niche being internet marketing which is extremely broad, narrow it down to something like website development. This is still a very large subject that gives you a lot of leeway so you will have plenty to write about. But by concentrating only on website development, it will be easier for you to become known as an expert in this niche instead of a jack of all trades.

Do not narrow your niche so much that you have trouble writing anything on the subject. Also remember that the real purpose of a newsletter is to grow a list of potential customers that you can promote products and/or services to. So you do not want to narrow the niche so much that there are very few products available that you can offer to your subscribers. While you will want to create products yourself, if the niche is too narrow, you will quickly run out of ideas for new products.

Once you have decided on your niche, you need to define your audience. Are you writing for newbies, those with some internet marketing experience, or advanced internet marketers? Of course, your audience will also depend on how well you know your subject. You can't write articles for advanced internet marketers unless you know your subject very well and can give them new insights. However, you can easily research and write articles meant for newbies and mid-level marketers.

Decide how often you want to publish your newsletter taking into account the amount of time it takes to research, write, layout and edit an issue. While publishing a newsletter every day sounds like a great idea, you will soon find out that you spend all of your time getting your newsletter ready for publication with no time left over for important things such as product creation and setting up sales campaigns.

Instead, publish your newsletter weekly, twice per week at the very most. However, you do not want to go longer than a week in between issues. Do not publish erratically or too infrequently. Doing so will alienate your readers who may forget that they even subscribed to your newsletter As a result, they may unsubscribe and possibly report your email as spam.

Decide on how you will layout your newsletter. You will want to include a greeting, your name, the name of your newsletter, and the issue number. For example:

Hi [FIRST NAME], 

This is [YOUR NAME]. Welcome to the [ISSUE NUMBER] issue of [YOUR NEWSLETTER NAME]. 

You may then want to include a disclaimer such as this which reminds your subscriber that they did join your list:

You are receiving this message because you ordered one or more products and/or subscribed to one or more of our Newsletters and/or eCourses and agreed to receive emails from me through a double op*t-in procedure.

The email address {!email} was subscribed to receive this information on {!signdate long} at the following URL:

{!add_url}.

If you no longer wish to receive any communication from me, just click on the unsubscribe link at the end of this email.

PLEASE NOTE: The periods are included in known spam words. The tags are for the autoresponder used.

The next section might be an announcement/editorial section where you tell your subscribers about upcoming events, wish them a happy upcoming holiday, or tell them about anything interesting.

If you want to include a tips or product review article, place it here. This should be short, no more than 350 words.

Next would be your featured article.

If you want to include a secondary article, include that after your featured article.

Now say good bye. Include a notice that you will be sending them promotional emails. For example:

That wraps up another week's newsletter. I hope you enjoyed this issue. Don't forget to send me any comments or questions you may have. I would be only too happy to help you in any way that I can.

From time to time I'll send you important updates that will provide information that has the potential to greatly improve your online business... and of course your profits!

However, you can rest assured that I will only ever recommend products that are considered to be of HIGH value and will provide indisputably benefits to help you grow your business.

If there is a particular subject you would like me to write about, please send me an email and let me know!

I want to write articles that interest YOU. But I have no way of knowing what that is unless you tell me. So please take a couple of minutes and let me know what you want to learn about. 

Have a great week

[YOUR NAME]

[YOUR WEBSITE(S)] 

Then include something about recommending your newsletter to your reader's friends.

If you like [YOUR NEWSLETTER NAME] recommend us to your friends.

[URL TO YOUR SUBSCRIPTION FORM] 

Lastly, include all your legal information.

If you use a first rate autoresponder, it will include required information at the end such as your physical address or PO Box and an unsubscribe link.

This layout will work for just about all newsletters. It is recommended that you use HTML for your newsletter so you can include graphics with your articles, a picture of you by your signature, etc. You will also be able to bold, highlight, and colorize important areas of your newsletter thereby making it more visually appealing.

PLEASE NOTE: Including a picture of yourself will help to build a rapport with your subscribers as they will see you as a real person, not just a name.

Before publishing your newsletter, be sure to proofread, edit and change anything that does not flow correctly.

For more information about starting an online newsletter, check out Donna Walsh's eBook at http://HowToStartAnOnlineNewsletter.com. With 300+ issues delivered by her DWWD Newsletter you can rest assured that you'll be learning everything you need from a DOer that knows her subject.

Article Source: http://EzineArticles.com/expert/Donna_L_Walsh/702869

How To Write A Good Online Newsletter

By Donna L Walsh  |   Submitted On February 09, 2016

  

All internet marketers agree that in order to become successful, you must have a list of potential customers that you can promote to over and over again. One of the easiest ways to grow and sustain a list is by publishing an online newsletter on a frequent basis.

Graphics and a good layout are important to the attractiveness of a newsletter. However, to appeal to and keep your subscribers, a newsletter must provide quality information in the niche that your readers are interested in.

In order to write a good newsletter, you must first define the niche your newsletter will be about. Since you can't be everything for ever body, you may want to narrow the niche. For example, instead of your niche being internet marketing which is extremely broad, narrow it down to something like website development. This is still a very large subject that gives you a lot of leeway so you will have plenty to write about. But by concentrating only on website development, it will be easier for you to become known as an expert in this niche instead of a jack of all trades.

Do not narrow your niche so much that you have trouble writing anything on the subject. Also remember that the real purpose of a newsletter is to grow a list of potential customers that you can promote products and/or services to. So you do not want to narrow the niche so much that there are very few products available that you can offer to your subscribers. While you will want to create products yourself, if the niche is too narrow, you will quickly run out of ideas for new products.

Once you have decided on your niche, you need to define your audience. Are you writing for newbies, those with some internet marketing experience, or advanced internet marketers? Of course, your audience will also depend on how well you know your subject. You can't write articles for advanced internet marketers unless you know your subject very well and can give them new insights. However, you can easily research and write articles meant for newbies and mid-level marketers.

Decide how often you want to publish your newsletter taking into account the amount of time it takes to research, write, layout and edit an issue. While publishing a newsletter every day sounds like a great idea, you will soon find out that you spend all of your time getting your newsletter ready for publication with no time left over for important things such as product creation and setting up sales campaigns.

Instead, publish your newsletter weekly, twice per week at the very most. However, you do not want to go longer than a week in between issues. Do not publish erratically or too infrequently. Doing so will alienate your readers who may forget that they even subscribed to your newsletter As a result, they may unsubscribe and possibly report your email as spam.

Decide on how you will layout your newsletter. You will want to include a greeting, your name, the name of your newsletter, and the issue number. For example:

Hi [FIRST NAME], 

This is [YOUR NAME]. Welcome to the [ISSUE NUMBER] issue of [YOUR NEWSLETTER NAME]. 

You may then want to include a disclaimer such as this which reminds your subscriber that they did join your list:

You are receiving this message because you ordered one or more products and/or subscribed to one or more of our Newsletters and/or eCourses and agreed to receive emails from me through a double op*t-in procedure.

The email address {!email} was subscribed to receive this information on {!signdate long} at the following URL:

{!add_url}.

If you no longer wish to receive any communication from me, just click on the unsubscribe link at the end of this email.

PLEASE NOTE: The periods are included in known spam words. The tags are for the autoresponder used.

The next section might be an announcement/editorial section where you tell your subscribers about upcoming events, wish them a happy upcoming holiday, or tell them about anything interesting.

If you want to include a tips or product review article, place it here. This should be short, no more than 350 words.

Next would be your featured article.

If you want to include a secondary article, include that after your featured article.

Now say good bye. Include a notice that you will be sending them promotional emails. For example:

That wraps up another week's newsletter. I hope you enjoyed this issue. Don't forget to send me any comments or questions you may have. I would be only too happy to help you in any way that I can.

From time to time I'll send you important updates that will provide information that has the potential to greatly improve your online business... and of course your profits!

However, you can rest assured that I will only ever recommend products that are considered to be of HIGH value and will provide indisputably benefits to help you grow your business.

If there is a particular subject you would like me to write about, please send me an email and let me know!

I want to write articles that interest YOU. But I have no way of knowing what that is unless you tell me. So please take a couple of minutes and let me know what you want to learn about. 

Have a great week

[YOUR NAME]

[YOUR WEBSITE(S)] 

Then include something about recommending your newsletter to your reader's friends.

If you like [YOUR NEWSLETTER NAME] recommend us to your friends.

[URL TO YOUR SUBSCRIPTION FORM] 

Lastly, include all your legal information.

If you use a first rate autoresponder, it will include required information at the end such as your physical address or PO Box and an unsubscribe link.

This layout will work for just about all newsletters. It is recommended that you use HTML for your newsletter so you can include graphics with your articles, a picture of you by your signature, etc. You will also be able to bold, highlight, and colorize important areas of your newsletter thereby making it more visually appealing.

PLEASE NOTE: Including a picture of yourself will help to build a rapport with your subscribers as they will see you as a real person, not just a name.

Before publishing your newsletter, be sure to proofread, edit and change anything that does not flow correctly.

For more information about starting an online newsletter, check out Donna Walsh's eBook at http://HowToStartAnOnlineNewsletter.com. With 300+ issues delivered by her DWWD Newsletter you can rest assured that you'll be learning everything you need from a DOer that knows her subject.

Article Source: http://EzineArticles.com/expert/Donna_L_Walsh/702869