Showing posts with label Digital information. Show all posts
Showing posts with label Digital information. Show all posts

Sunday, 6 March 2016

Tips On Using Google AdSense

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Expert Author Jordan Colby
Smart Pricing: Anything But Smart
If at all possible try to avoid Google's "Smart Pricing" scheme. With Smart Pricing, Google gives advertisers a discount based on how popular or "valuable" your website is. They tend to base this on your site's click through ratio. So if your website has a high click through ratio, then the perceived value of your site is high so then the cost per ad click is higher. If your click through ratio is low, however, the value of your site is "low" so you get less money per click. The difference between a Smart Priced site and a non-Smart Priced site can be anywhere from a couple cents to several dollars in difference.
Choose Big Ads:
AdSense advertisements come in a variety of formats and sizes, so you can tailor the formats to see which one works best with your blog or website. Having an advertisement that looks good on your blog or site is important, but keeps in mind: the size large advertisements have long proven to give the best payout. Maybe this is because the ad is right in any visitor's face, or maybe it's because that size can display video ads.
Use multiple ad units to maximize conversion:
A simple way to increase your AdSense click rate and revenue is to place ad units of more than one type (AdSense for content, link, and search) and in different sizes on your pages. This way, your users are served more ads from Google's large ad inventory, increasing the probability that they will end up clicking on one of them. Make sure that the best-located ad on your web page shows up first in your HTML code. This will ensure that your most visible ad real-estate is taken by ads that place the highest in the auction-increasing your revenue.
Build an audience before setting up AdSense:
Though it may be tempting to set up AdSense on your website right after you've published the first piece of content the temptation should be avoided if you really want successful from AdSense. Cluttering your website with ads before anybody really knows about it will likely put visitors off, and consequently, they'll be less likely to share or link to it. This limits your ability to emerge as an authority in your niche.
Publish high-quality content on a constant basis:
This really is very important to having success with AdSense, the other points are all just tips to help in one way or another but when it comes to AdSense earnings, content really is most important. To make it simple if you don't have traffic, you won't make money but more traffic then you will make more money.
Enable Placement Targeting:
This allows advertisers to include your website in their campaign, either by name or by targeting an interest group. Placement targeting should be enabled by default, but if you're using DFP you may need to take a few additional steps.
Monitor Your Success:
No matter what you do with your blog or website, you need to keep track of how successful your ads are doing. If you don't monitor your ads, then you will ultimately fail. You'll be able to pin point which ads work, which don't, and over time you may discover that certain ads work best at certain times throughout the year while others work best at other times.
Best Business ideas for 2016

Sunday, 21 February 2016

Why You Can Make Money Without Anything New

It’s no secret that people love to make sequels or prequels to popular stories.
Just look at Hollywood today.
But while you can complain all you want about a lack of original material in storytelling of any type there is a bigger problem you may not realize.
There are no original stories.
Not since the first cave man painted on walls has there been a completely original story. Because every story draws from the ones told before it in some way.
Whether is structure or a specific character trait it has all been done before in one way or another.
Don’t believe it?
Any story that has a main character who starts from humble beginnings and becomes rich in wisdom money or something else is following an already established structure that has been used time and time again.
And if you found a story that didn’t follow that structure at all chances are it would still draw from some other story from before.
If it’s true that there are no new stories then why are “new” stories still made? Why do people still pay when they know what is going to happen?
Because the system works.
Everyone knows that the hero of the story is going to win most of the time. But they still pay to read or see how they do win.
Because of natural curiosity.
It’s what makes people get excited about stories that have been told time and time again.
And it always works.
Just like Matt Lloyd’s MTTB system.
MTTB works on a simple and effective principle just like natural curiosity.
And that is that people get on the Internet.
MTTB works so well at making people money that if you don’t make a sales commission within 30 days of finishing your one-on-one training with a mentor then you will get your money back.
And then some.
You will get the $49 you give to join back times 10.
That’s a $500 bet between you and MTTB that you will make money using MTTB.
To learn more about MTTB click below.
Best,
Arjan Delft van

Wednesday, 17 February 2016

6 Ways Digital Information Products Can Boost Your Online Business

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Expert Author Jon Allo
Digital information products are items that your customers, subscribers, readers or website visitors can download directly to their computer.
People use the internet to find information and a lot of information is provided for free. But all the information on the internet is not 100% correct and can take a lot of time to find. Your digital information products, such as e-books, reports, videos etc, provide your customers with what they want in an organized format from a reliable source that they can trust.
If your business needs a boost, digital information products can raise your level of visibility and your level of expertise of your specific niche market. Here are 6 ways to use them.
1. List Building
List building is an important part of every online business, but to get somebody on your list you often have to give something away, particularly if you're new in the business. Produce a special report or a small e-book and offer it free in exchange for subscribing to your list.
2. Upsells
Whilst you are making use of that free e-book to build a list for your business, you can link it to a range of products that can be sold. For instance, when your new subscriber enters their information on the opt-in page, you can redirect them to a page where they can purchase an e-course which is related to the e-book.
3. Sell For Profit
One of the benefits when you sell digital products online is that they can work on autopilot for your business. You don't require postage stamps or boxes for delivery and your profits can be increased significantly because you only have to produce it once and you can sell it again and again.
4. Lead Generation
Offer free digital products as prizes in contests on your social media sites. Make sure to indicate the price these products would usually sell for so people know that they are getting a deal. Also, make it easy for people to share the contest with others.
5. Newsletters
People like to get things for free provided that it provides value. Send out a monthly newsletter to your list with a link to a free video or audio on a topic that will interest them. They can then receive information and another link to other products that you're selling.
6. Improve Visibility
Don't exclude other businesses in your marketing communications. Get to know other business owners at conferences or seminars. Get involved in online interactions and provide free access to some of your digital information products in the spirit of sharing and good faith.
Regardless of your age, education, technical skills or qualifications there are no specific requirements for creating digital information products and being a successful online entrepreneur. However you will be more successful with a solid business model to work from, clear direction, training and support. If you don't know where to start or you're not achieving the online success that you want, check out the FREE Online Business Video Series at http://www.jonallo.com/