Showing posts with label busninesses. Show all posts
Showing posts with label busninesses. Show all posts

Monday, 7 March 2016

Hire Social Media Experts To Achieve Growth And Success For Your Business

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Expert Author Abhilash Tyagi
Social media is much more than just socializing and gossiping. Its benefits go well beyond even sharing content with hundreds of thousands of followers at once. It has, in fact, grown so much in scale to become an integral part of the marketing strategy of small and big businesses alike. Besides, social channels are now a dominant contributor to the success and growth of organizations across industry verticals. In a way, you simply can't afford to ignore the advantages that social media bring to your business.
So, what are those advantages that a business achieves with the help of social networking? First of all, the social sharing platform is a wonderful tool to know and understand the audience. It helps businesses become aware of their audience in a variety of ways, including age, gender, sex, geography, tastes, behavior and preferences. With such a deep insight into the customers, it becomes easy to bring changes to campaigns and products to boost the ROI.
Similarly, social networking platform makes it possible to target audiences in a more specific and effective way. It allows sharing of content, messages or ideas based on the location or geography of the audience. Together with catering to an existing band of customers, social channels are a great way to expanding the base and adding new prospects to the business. The best part is, your business is not limited by either distance or geography as it gets a bigger market to serve and capitalize upon.
More so, social media gives businesses the opportunity of engaging in a real-time and two-way communication with their customers. In doing so, it becomes easy to get instant feedback and broaden the insight on the customer perspective. Brands also leverage social platforms to boost market intelligence and stay ahead of their competitors by keeping a tab on their activities and movements on social channels. In addition, social networking gives a thrust to website traffic and search ranking.
Social media also brings ease and speed of sharing content and spreading brand messages to a wider audience. You won't have to spend a big sum of money to take your product's information to the target audience. With this easy sharing of content, your business stands to gain a lot through reaching to more users and converting them into prospects. And once more users know your business and its elements, it improves brand awareness and bring growth.
Furthermore, social networking platforms are now seen as a solid tool to generate leads and give a big push to the company towards growth and success. Fruitful relationships are also formed with customers on the back of improved dialogue and two-way communication. With so many benefits to avail, your business should never ignore the potential of social network. Hiring social media experts will bring all those benefits that your business needs.
So, go ahead and show your trust on experts only. In doing so, you leverage social media to the core and enrich your business in a big way. Don't take chances with those who are not experts on social networking.
Hi, I am Abhilash Tyagi, an SEO Analyst. I enjoy reading and writing and I write posts on topics of my interest and passion. My main aim is to provide useful information to readers. And Currently, I am employed with Mind Digital Group. Mind Digital offers social media experts for small to large Business Entities or Establishments. Follow on Twitter.

Wednesday, 2 March 2016

How Buying and Selling Has Gotten a Lot Easier With Reverse Auctions

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Expert Author Dylan Flint
Over the years, a lot has changed in the way people transact businesses. A few years ago, whenever a seller listed something for sale, the whole process of actually negotiating with the buyer was too tedious. First they had to post an ad, wait for the customers to respond to the offer, sit with them and then complete the transaction. Usually in such cases, the amount sellers get from the buyers is much less than what they had wanted due to several rounds of negotiations.
Auctions are always convenient
A far more practical option back then was to arrange an auction whereby buyers competed with each other to buy the goods or services which the seller is offering. In this case, prices usually went up, and the highest bidder could acquire the things on sale. In traditional auctions like this, buyers ended up paying over the odds while sellers enjoyed enormous profits.
But as technology has advanced, it has brought a lot of changes and one of them has been the introduction of reverse auctions. These auctions, unlike the traditional ones, are entirely different. For instance, here it is the buyer who initiates the auction. Usually, the process comprises of:-
  • Posting the job in a reverse auction website
  • Description of the desired service or product from the buyer
  • Receiving and evaluating bids
  • Choosing the lowest bid
  • Handing the job
Unlike traditional auctions, prices are driven down by competing sellers. Here vendors are competing to obtain business from the buyers. But it's not always the price which is the primary factor when buyers are deciding which bid to accept from a seller and which to reject. It depends on a lot of other factors. The buyer might accept a higher bid from a seller if they feel that their proposal is much better.
There are several advantages of reverse auctions like:-
  • Firstly, as sellers compete with each other to drive the price down, buyers end up saving at least 30-40% on an average.
  • Secondly, it saves a lot of time. All that buyers need to do is post the things they want in a reverse auction website. Sellers will then bid with price quotations.
  • Thirdly, buyers can compare the bids from all the sellers at a glance. This enables them to choose the best proposal.
  • Fourthly, for companies, reverse auctions can be of great help in generating more business if their bid is accepted.
The author Dylan Flint was recently looking for someone who could perform his house rendering and was mighty impressed with the approved trader quote which he received from YouKwoteMe.